A Cultural Partnership Opportunity.

More Than Sponsorship

This exhibition is designed as a cultural partnership, not simply a sponsorship placement.

The right partners can become part of the story of bringing this extraordinary archive to a new audience.

The project offers opportunities for companies, foundations, cultural organizations and private patrons whose interests intersect with cinema, fashion, design, Italian culture, craftsmanship, luxury, heritage, creativity, education and the arts.

A partnership can support the exhibition as a whole or contribute to specific elements of its development and presentation.

What a Partnership Can Make Possible

Sponsorship can support different components of the exhibition, allowing partners to align their involvement with their own cultural and audience objectives.

Support may contribute to:

Exhibition development
Research, curatorial development, storytelling and interpretation.

Exhibition design
Scenography, display systems, lighting, spatial design and immersive elements.

Conservation & preparation
The careful preparation, handling and presentation of historic costumes.

Transportation & logistics
International transportation, insurance and specialized handling of the collection.

Educational programming
Lectures, panel discussions, workshops, student programs and conversations with costume designers, filmmakers, artists, and artisans.

Public programming
Opening events, screenings, fashion and design programs, special cultural events.

Digital & interactive experiences
Digital storytelling and archival content that allows visitors to explore the costumes and their cinematic histories.

Publication & documentation
A catalogue, exhibition book, photography, film and other materials that extend the life of the project beyond the gallery.

International touring
Supporting the development of a format capable of traveling to additional cities and institutions.

The Exhibition Storyline Is Open

The archive, with its 500,000+ costumes, allows the exhibition to be developed around a wide range of stories. A project could explore:

Legendary Costume Designers

A focused journey through the work of one of cinema's great costume designers and the worlds they created.

Actors & Transformation

How costumes helped transform actors into unforgettable characters, following one performer across different films and periods.

Directors & Their Worlds

Exploring the visual language of a celebrated director through the costumes that helped establish their cinematic universe.

One Extraordinary Film

An immersive exhibition devoted to a single landmark production, revealing the costumes, characters, craftsmanship and visual language behind the film.

Cinema Through the Ages

A sweeping journey through historical periods—from Renaissance courts and 18th-century aristocracy to Belle Époque society and the modern screen.

Fashion & Cinema

An exploration of the relationship between fashion and film, combining original movie costumes with authentic historical and vintage garments from the Tirelli collection.

The Art of Costume

A deeper look at the people and techniques behind the illusion: tailoring, embroidery, textiles, corsetry, millinery, armor, aging, dyeing and the extraordinary handcraft required to create a believable cinematic world.

A Platform for Brand Storytelling

For the right sponsor, the exhibition can provide something increasingly valuable: a meaningful cultural context in which a brand can participate.

Rather than simply placing a logo on a wall, partners can be integrated into the experience through thoughtfully developed opportunities such as:

Presenting Partnership

A principal partner associated with the overall exhibition and its international presentation.

Exhibition Sponsorship

Support for the development and presentation of the exhibition at a particular institution or city.

Program Sponsorship

Association with a specific series of talks, screenings, educational programs or special events.

Design & Craft Partnership

A natural platform for brands connected to fashion, materials, craftsmanship, design and creativity.

Italian Culture Partnership

An opportunity for companies and institutions interested in strengthening connections between Italy and international audiences.

Education & Next Generation Partnership

Support for students, emerging designers, young filmmakers and educational programming exploring the future of costume and visual storytelling.

Patronage

Private individuals, families and foundations can support specific works, sections of the exhibition, conservation or educational initiatives.

Partnership benefits can be tailored to the level and nature of involvement and may include brand visibility, hospitality, private events, VIP previews, curated experiences, digital storytelling, content opportunities, invitations and association with the exhibition's international communications.

All partnerships would be developed in a manner appropriate to the exhibition, the host institution and the cultural integrity of the project.